NYC Rental Representation

Get Rental
Representation
At The Best
Rate In NYC.

When the FARE Act passed, rents went up all over NYC to cover the coming broker fees. Now, those one-time fees are perpetually baked into inflated rents. Some rental agents are still trying to charge 15% of annual rent, while most broker fees have been reduced to one month — 8.33% of annual rent.

We charge 7% for rent under $10,000/mo and 5% for rent $10,000/mo and above. If the landlord pays a commission, that credit applies to your fee — in many cases, you pay us $0.

See How It Works
What You Pay — The Listing Side vs. Old Model
Units Under $10,000 / mo
Market Standard: 8.33% (1 Month)
The Listing Side: Capped at 7%
7%
Units $10,000 / mo and Above
Market Standard: 8.33% (1 Month)
The Listing Side: Capped at 5%
5%
All representation requires a signed Representation Certificate. No handshake deals. Professional standards only. FARE Act compliant.
7% Renter Cap · 5% Over $10k/mo · Owner-Paid Credits Applied · Lease Resolution · 7% Renter Cap · 5% Over $10k/mo · Owner-Paid Credits Applied · Lease Resolution ·
Why The Listing Side

Institutional
Efficiency.
Market Integrity.

01
Capped Fee. No Games.

Rent under $10,000/mo: fee capped at 7% of annual rent. Rent $10,000/mo and above: fee is 5%. Any commission paid by the Owner is credited 1:1 to your balance. If the Owner pays 1.0 month or more, your fee is $0.

02
The Inventory Pipeline

The Listing Side is actively building a direct-to-owner pipeline. While this private inventory is being registered, we work the open market to ensure your 7% cap is protected against standard 15% industry rates.

03
Pre-Cleared Status

A Verification Certificate tells landlords you are income-verified and credit-reviewed before you walk in. In a competitive market, being Ready to Sign is the difference between getting the apartment and getting a voicemail.

04
The Representation Certificate

Signing your Representation Certificate is your protection. It locks in your capped rate — 7% under $10k/mo, 5% over $10k/mo — and establishes a legal relationship with a licensed advocate who ensures the math of your lease is transparent.

05
Neighborhood Targeting

You tell us where and when. We work the open market harder than anyone else to find units that fit your criteria while maintaining your fee protection. Direct inventory matching is the goal; market expertise is the current reality.

06
Stop The Bleeding: From Renting to Owning

Our goal is building you toward ownership. When you request representation, you are invited to our weekly Stop The Bleeding Webinar. Learn how to calculate your true buying power and transition from paying rent to building equity.

The Numbers

The Perpetual Rent Tax

When the FARE Act passed, landlords raised rents across the board to cover the coming broker fees. That adjustment is already baked into every "no-fee" apartment. You aren't avoiding a broker fee — you're paying it monthly, forever. We charge you once — 7% (or 5% for units over $10k) — and represent your interests so you aren't paying a hidden markup every single month for years. The math favors the renter. The math is below.

The "No-Fee" Trap
Inflated Rent — Cost Hidden in Your Lease
The Listing Side
Market Rate + One-Time Capped Fee
Inflated Monthly Rent True Market Rent
$5,250 /mo $5,000 /mo
Year 1 Total Cost Year 1 Total Cost (incl. 7% fee)
$63,000 $64,200
Year 3 Total Cost Year 3 Total Cost
$189,000 $184,200

By Year 3, the "no-fee" apartment has cost you $4,800 more than our represented model. Every year after that is pure loss.

About the Model

Professional Representation. Open Market.

The Listing Side represents your interests on the open market. Our job is to provide professional advocacy, cap your fee at 7% (5% for units $10k+), and ensure the math of your lease is transparent.

Right now, we work the open market. The direct-to-owner inventory pipeline is coming. Get in now.

The Long Game

Your Rental is the Beginning.

The path to ownership isn't a side note — it's the long-term operational goal of this platform. We are building a database of financially qualified New Yorkers. When you're ready to buy, you're already in the system.

Christofer Holland, Director of Operations — The Listing Side
Licensed Real Estate Salesperson, NY Lic. #10401390448 | NY Living Solutions | Keller Williams NYC

The Process

The Clearing
Process.

01
01 — Targeting

Select your target neighborhoods by borough and zip cluster. We use this to match you against active and upcoming inventory in our Registry.

02
02 — Vitals

Confirm your move-in window, income range, and target rent. We run the 40x qualification automatically. If the math works, you advance. If not, we route you to a consultation.

03
03 — Credit & Buying Power

Self-certify your credit score and answer one question: do you want to know your buying power? Your answers determine your Cleared tier and trigger the right follow-up — rental search or ownership path.

04
04 — Final Verification

Submit your contact info to receive your digital Representation Agreement. Fee capped at 7% for units under $10,000 and 5% for units above. If the landlord pays the fee, the tenant pays $0. Owner-paid commissions credited 1:1.

One Question Worth Asking

Still Renting
Next Year?

Every month you pay rent, you're building someone else's equity. That's not a lecture — it's math. A lot of NYC renters are closer to buying than they think. We run a free buying power review. Ten minutes. Most people are surprised.

"I work with NYC renters who are on the edge of buying but don't realize it yet."
Every Tuesday — 7–8 PM ET — Free
Stop The
Bleeding.

One hour. The real cost of renting vs. owning in NYC. Bring your numbers — rent, savings, income. We do the math live. No sales pitch. Just the truth.

Reserve Your Seat Or book a free Buyer Orientation Call →